Jason Schwartzman was featured in a new ad to promote the new iPad app from The New Yorker. This is a bizarre ad! Directed by his cousin, Roman Coppola, the ad seems to be set at Schwartzman’s apartment in New York City. Showing how easy it is to use the new iPad app from The New Yorker, especially while showering or laying half-naked on a leather couch.
This is could be seen as a companion ad to Coppola’s commercial for Stella Artois, he did with long time collaborator, Wes Anderson.